On August 17, the launch event for Changan Automobile's third-generation UNI-V was grandly held at Qingyun Market Plaza in Guiyang. A total of 4 configuration models were introduced, with an official guide price range of 102,900 yuan to 119,900 yuan. The third-generation UNI-V joined hands with trendsetters to challenge Guiyang's internet-famous roads, chasing the wind to the summit for fun, making a high-profile appearance at Qingyun Market, taking center stage in a cyber-fantasy scene, and igniting Guiyang! The electrifying interactive atmosphere further highlighted Guiyang's fresh expectations for the third-generation UNI-V.
For orders placed before August 31, users can also enjoy five major ignition gifts when ordering:
Ignition Finance Gift: finance up to 110,000 yuan, with 70,000 yuan interest-free for 3 years
Ignition Cash Gift: pay a 1,999 yuan deposit and enjoy a cash gift of up to 8,000 yuan; after stacking the cash gift, the third-generation UNI-V starts at 97,900 yuan!
Ignition Personality Gift: limited-time complimentary personalized kit worth 2,000 yuan
Ignition Trade-in Gift: manufacturer trade-in subsidy up to 4,000 yuan
Ignition Data Gift: basic data free for life, entertainment data free for 3 years (6G/month).
In addition, for 2.0T models, Changan Automobile has also launched a limited-time Ignition Advanced Gift:
"Ignition Driving Control Advanced Gift" — free standard driving-control performance package, including four-piston sport calipers worth 2,999 yuan + 350 mm drilled brake discs.
"Ignition Rhythm Advanced Gift" — grab the Dolby audio-visual package for 999 yuan, including 18 speakers worth 2,999 yuan + Dolby Atmos.
Early adopter customers can also enjoy the above benefits at the same time.
Multiple car-purchase gifts and abundant benefits are coming. On the basis of a starting price of 97,900 yuan after stacking the cash gift, Changan Automobile further uses multiple ignition gifts to help users easily own a high-performance sports coupe that is stylish enough, powerful, and intelligently leading. The two Ignition Advanced Gifts, the driving-control performance package and the Dolby audio-visual package, provide advanced choices for coupe enthusiasts pursuing the ultimate; the Ignition Finance Gift of 70,000 yuan interest-free for 3 years and finance up to 110,000 yuan allows users to achieve zero-pressure car purchasing and greatly lowers the threshold for buying a car! The benefit policy of the third-generation UNI-V takes into account the car-purchase needs of different users and can be said to be full of sincerity!
As a coupe classic that has consistently adhered to co-creation with users since its launch in 2022 and continuously iterated and evolved from the user's perspective, Changan UNI-V has already won the trust and recognition of 350,000 users. As more and more users gather together because of the UNI-V, in order to better listen to users' voices and attract more users to participate in co-creation, Changan Automobile has also created circle activities such as the UNI-V Trend Modification Culture Festival, providing users with a communication and co-creation platform to show creativity and express ideas, turning users from passive product recipients into indispensable companions and co-creators of the product.
When the younger generation's demand for a vehicle shifts from a simple travel tool to a "self-pleasing partner" pursuing personal expression, driving pleasure, and intelligent experience, the third-generation UNI-V listens to users' opinions and puts all the configurations users want on the car, such as semi-hidden door handles, dual-sided four-outlet real exhaust, oversized four-piston sport calipers + oversized drilled brake discs, satisfying users' every imagination of an excellent sports coupe with three major advantages: ultra-stylish design, ultra-dynamic intelligent powertrain, and ultra-intelligent cockpit!
Trendsetters, chase the wind to the summit!
Dozens of Douyin influencers in Guiyang reached the top of Guiyang's internet-famous road, competing and experiencing all the way, watching the clouds roll and unfold, and enjoying the stunning scenery of sunset and evening glow. They fully experienced the third-generation UNI-V ultra-sensory intelligent sports coupe and gave a thumbs-up to the free switching between city neon and wild starry skies.
Ultra-stylish design, youth means standing out sharply!
Users' product demands for automobiles are shifting from "travel tools" to "carriers of self-expression," which means that a good product appearance must not only match their aesthetics but also resonate with their attitude toward life. In response, the third-generation UNI-V adopts the "Future Pioneer Sport Aesthetics" design language customized for young souls. The extreme 1:3.3 head-to-body ratio makes the side profile look more slender and stretched; the 3x wheelbase-to-axle ratio design achieves a delicate visual balance between wheels and wheelbase; and the 0.78 golden height-to-width ratio combined with the 2.18 wheel-to-height ratio gives the body the low-slung sporty stance expected of a high-performance coupe, while the wide-body design further improves ride comfort.
Young people's future has no fixed pattern, only infinite possibilities. The front face of the third-generation UNI-V adopts a shark-nose bionic design. This design approach, which abandons the conventional stylized grille layout, is a bold crossing of traditional aesthetics. It not only conveys young people's spiritual attitude of daring to break through and being unrestricted, but together with the vehicle's low-slung stance and 13 aerodynamic optimization designs, it also brings an ultra-low drag coefficient of 0.27Cd!
On the third-generation UNI-V, in addition to the perfect balance between design beauty and sporty value, there is also a harmonious unity of aesthetic needs and practical functions. The entire series comes standard with an electric rear wing + electric liftback door. During driving, when track mode is activated or the speed exceeds 90 km/h, the electric rear wing automatically rises, providing a maximum downforce of 270N, making the body more stable when driving close to the ground! The electric liftback door adopts a large-opening design and can directly fit a 34-inch oversized suitcase, allowing even more gear to be loaded in one go. The mechanical semi-hidden door handle uses an embedded profile design, balancing drag reduction, aesthetics, and sporty attributes.
The third-generation UNI-V offers two wheel configurations, 18-inch and 19-inch. The former is equipped with Continental PCC performance silent tires, with total road-noise sound pressure level optimized by 2-3 dBA and energy reduced by 37% compared with the base car, enabling a sports coupe to also achieve the road-noise level of a comfort-oriented family sedan! The latter is equipped with Dunlop SP SPORT MAXX 050 tires specially designed for luxury sedans, balancing improved handling with comfort and quietness.
In addition, many young people like to modify components such as calipers, so the third-generation UNI-V, emphasizing "high playability," is the first to be equipped with class-exclusive oversized four-piston sport calipers + oversized drilled brake discs, directly externalizing mechanical violent aesthetics. The front calipers use sporty 4x42mm pistons, with the effective radius increased to 145mm, and are simultaneously equipped with 350mm drilled brake discs. The four pistons work together to distribute braking pressure more evenly, improve heat fade resistance by 25%, and increase the number of anti-fade braking cycles by 10%, providing precise response with class-transcending braking and giving drivers the confidence to handle mountain runs and corner attacks with ease!
Ultra-intelligent cockpit, so travel can be this fun!
Young users' pursuit of individuality is not limited to the exterior; they also long for an exclusive cockpit that resonates with driving passion and is not only smarter but also more fun. Therefore, the third-generation UNI-V replicates a racing-style wrap-around cockpit into the interior space and is equipped with multiple intelligent technology configurations, creating an "ultra-intelligent cockpit" that makes every trip more interesting.
To satisfy users' desire for passionate driving, the third-generation UNI-V has specially customized and developed SUPER RACE 3.0 track mode, and integrates the track mode button and paddle shifters into the sport steering wheel, so operations such as upshifting, downshifting, and mode switching can be completed easily without taking hands off the wheel. When the user turns on track mode with one touch, the 14.6-inch + 10.25-inch Tianzhi Mirror tech dual screens will display an immersive theme in linkage, coordinated with the electric rear wing, exclusive track music and sound effects, and the collaborative interaction of vehicle dynamic effects and lighting system, creating a highly tense competitive atmosphere. The active sport exhaust system is deeply integrated with SUPER RACE 3.0 track mode. The exhaust valve can be opened/closed with one touch, and without modifying the exhaust system, users can enjoy a surging sound, bringing an immersive driving experience.
Young users' demand for cockpit audio-visual entertainment is increasing, so the third-generation UNI-V goes beyond its class to be equipped with class-exclusive 18 speakers and Dolby Atmos. A joint laboratory was established by Changan Automobile's acoustics expert team and Dolby, precisely positioning more than 1,000 tuning points, accurately controlling the three-dimensional sound field through "virtual surround + spatial reflection" technology, and combining with a large tuning network of more than 2,000 adjustment points to achieve high-fidelity sound restoration and ensure balanced listening across the whole vehicle. Combined with the world's first onboard Sound AI audio algorithm under TTi, an AI cockpit brand incubated with Tencent's participation, true 7.14 panoramic surround sound, and six sound effect modes, the third-generation UNI-V reconstructs the in-car audio experience with all-dimensional technological breakthroughs, allowing every seat to enjoy an immersive auditory feast of "sound in the scene."
In addition, the third-generation UNI-V is also equipped with a class-exclusive multi-car orchestra, supporting any combination of 2 to 8 vehicles for rhythmic light dances, as well as 99 vehicles simultaneously playing music, making gatherings more fun and easier! When traveling with friends, turn on wireless karaoke with one touch, and the cockpit instantly becomes a KTV, allowing you and your friends in the car to sing anytime, anywhere, leaving unforgettable memories on the journey. It can be said that as long as the owner is willing, the third-generation UNI-V can break through the boundaries of travel attributes and become a "social magic tool" for young users to make friends through cars!
In terms of intelligent configuration, the cockpit of the third-generation UNI-V is equipped with class-leading AI large-model voice, connected to DeepSeek, enabling free conversation without memorizing commands and providing answers to every voice interaction question; all-compatible mobile-vehicle interconnection supports interconnection between mainstream brand mobile phones and the vehicle system, breaking down the barrier between mobile phones and vehicle systems; scene cube combines multiple functions with one touch, making travel more efficient; Bluetooth key 3.0 not only supports functions such as APP vehicle control, welcome and farewell unlocking, and shake-to-find/lock, but also supports seamless phone unlocking/locking and permission sharing, making car use more convenient for owners and their families.
While providing leading technological experience, the third-generation UNI-V also restores physical buttons for high-frequency functions such as air conditioning control, front windshield defogging, and air volume adjustment, greatly improving driving operation efficiency and ensuring blind-operation accuracy. The leather sport seats standard across the series are equipped with Changan's latest Joyful Ride 2.0 seat profile, precisely fitting the back, waist, and hips, plus front-seat ventilation and heating, effectively relieving waist and back soreness even on long drives. The seats have been verified through real evaluations by more than 1,000 users, with a comfort satisfaction rate as high as 99%!
It can be said that every detail design of the third-generation UNI-V ultra-intelligent cockpit, from configuration to interior, responds to young people's persistent pursuit of individual emotion, passionate driving, and comfortable travel.
Smart New Blue Whale, activate the track dopamine in your heart!
A sports coupe must not only look good and be fun, but also drive well and have strong power! The third-generation UNI-V launches two powertrain versions, 2.0T and 1.5T, precisely meeting the different performance needs of more users. The 2.0T model is the first to feature the class-strongest golden power combination of "new-generation Blue Whale 2.0T engine + Aisin 8AT automatic manual transmission," with a peak power of 180kW and peak torque of 400N·m available at 1,900 rpm. With large torque, quick starts, and fierce acceleration, strong power is available on demand, accelerating from 0 to 100 km/h in 6.3 seconds. King-bomb power is ready to explode at any moment!
The 1.5T model is equipped with the world's first "500Bar ultra-high-pressure direct injection New Blue Whale engine + New Blue Whale 7-speed wet dual-clutch transmission," with a maximum rated power of up to 141kW and peak torque output of 310N·m achievable at a low engine speed of 1,500 rpm. Its power performance is in no way inferior to other 2.0T models!
While providing surging performance, whether it is the 2.0T model or the 1.5T model, the third-generation UNI-V only requires 92-octane gasoline. Among them, the 1.5T model can travel 1,000 kilometers on a 51L tank of fuel, with a travel cost of less than 0.5 yuan per kilometer, saving money and worry!
In addition, the third-generation UNI-V also comes standard across the series with the iEM smart energy management system, which can actively adapt to road conditions. Whether on slopes or in traffic jams, it can intelligently identify driving conditions and switch modes. Under congested conditions, power output is gentler, intelligently adapting and making vehicle control easy, freeing users from the pain point of urban commuting traffic jams. The across-the-series standard DTV dynamic torque vectoring control, exclusive topology-designed coupe chassis, handling reinforcement kit, active sport exhaust system, and other configurations bring more outstanding handling stability and driving quality.
Ark Cage protection, no worries even in extreme driving!
Safety is the cornerstone of galloping and also the underlying product foundation of the UNI-V. During the research and development process of the third-generation UNI-V, Changan Automobile always put safety first. The entire series comes standard with the China Top 10 "Ark Cage" high-strength body, with the highest steel strength reaching 1,500 MPa, high-strength steel accounting for more than 70%, and a "5 vertical and 5 horizontal" safety structure, creating a "safety fortress" as strong as reinforced steel!
In terms of active safety, the third-generation UNI-V is equipped with an L2-level combined driving assistance system, integrating 13 safety assistance functions such as rear collision warning RCW and rear cross-traffic alert RCTA, reducing the driver's driving burden while also preventing accidents before they happen; the 540° high-definition intelligent video system allows the driver to grasp the environment around and underneath the vehicle in real time. The class-leading remote perpendicular parking in/out lets beginners instantly become veteran drivers even when facing tricky parking spaces!
Conclusion: On July 29, China Changan Automobile Group Co., Ltd. was officially established. At present, the penetration rate of new energy continues to rise, and in the fuel coupe segment, only "New Changan" continues to uphold a full-domain powertrain solution, constantly evolving itself to meet user needs and supply new products. As the first sports coupe for young people, the third-generation UNI-V gives all at once a good-looking design, strong power, fun configurations, and reliable safety, meeting the comprehensive needs of young partners! For striving young people who advocate self-improvement, love to play, explore, and try new things, and pursue self-pleasing experiences, it is exactly the ideal ride that is "cool to look at, satisfying to drive, and fun to play with"!
